Why you Should Consider Outsourcing your Business Intelligence Program

By Paul Smullen on November 29, 2017


Everyone is talking about business intelligence (BI). It's a hot topic regardless of your industry and so it should be. Having an effective business intelligence platform can be a valuable asset to your organisation and help you leverage your own data to improve your bottom line. Sounds great right!


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There is however the other side of the coin. You may have had poor experiences with the setting up of business intelligence systems or had underwhelming results from implementing them. This can be influenced by many factors such as investment, expertise or management of the process. Regardless of the reason you need a way to streamline your organisation's business intelligence, so what are the options

Finding, recruiting and managing a team with suitable expertise is difficult. This coupled with the need to have a large capital investment in infrastructure makes it unattractive to many companies. As a result of how many organisations operate IT systems can be outdated soon after they are put in place. This can be frustrating and lead to a reduced desire to invest in updated systems. It seems to be a vicious circle.

So where does that leave you? In the age of big data and leveraging economies of scale it's time to give serious consideration to outsourcing your business intelligence program. Before you say, "won't that cost more?" and "we need experts in our specific industry" there are a few things to take into account.

Having a fully managed service solution can deliver exceptional value to your company without consulting fees. If done correctly there is no need for your internal resources to manage your BI which offers the potential for substantial savings.

At Ddaas for example we treat the management of your business intelligence platform as the science it is. We have well-structured processes and a highly specialised Microsoft Azure platform for scalability and security. We also provide Power BI dashboards for industry leading visualisation of data.


What are the advantages of outsourcing?


1. Cost reduction

Our model offers a monthly fee with no upfront capex/investment. This means we can get you up and running without the need for you to battle for capex inclusion and have a long delay before implementation.
Smaller businesses also find this extremely useful as they simply would not have the capital needed to build their own system.

Our system is cloud based and constantly evolving to meet the needs of our clients and new technologies. Your business will benefit from access to the latest updates and security without the need for additional capital or training.

2. Experience in industry

Delivering business intelligence is what we do. Having this level of specialisation allows us to deliver data and insights that are more useful and suitable for your business needs. Your in-house teams can focus on using these insights to form strategies and action plans to grow your business and improve your marketing.
By combining all of your cross-channel data we can offer a level of reporting you may not have had access to previously.

3. Quick implementation

Our model means your speed to market is days and not months. Our system can integrate with your existing infrastructure and channels and combine it all into one central business intelligence platform.
There is simply no comparison in timelines between this and starting the process in house from scratch.

4. BI reporting

We provide real time reporting, with reports in a meaningful and easy to understand format. Saving your team vast amounts of time by providing the metrics and insights they need instead of sifting through large quantities of unorganised data.

5. Reduced need for internal resources.

As you can probably see from the details above the overall demand on resources in your organisation can be greatly reduced by outsourcing your business intelligence systems. In addition to the absence of capital investment you may find additional savings as the clarity provided by the reporting reduces the need for further analysis.

At Ddaas we allocate time from our team every month to enhance your BI solution which ensures it is always relevant and delivering value.

As you can see there are many reasons you should consider outsourcing your business intelligence program. Ultimately the aim is to grow your business and improve your bottom line.

If you would like to learn more about business intelligence and how Ddaas can help you then watch this video or get in touch with us directly for more information or to discuss your organisation’s needs.

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Topics: business intelligence

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Written by Paul Smullen

Ddaas help business grow using their own data.

We help companies from all sectors improve their return on their marketing investment, by showing them where their money is best spent, how to better segment their audience and decide who they should target with their promotional efforts.


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