Pricing options for Microsoft Power BI

By Paul Smullen on August 11, 2018
Microsoft Power BI is fast becoming a market leader in data visualisation for businesses of all sizes.  They have achieved this by providing their solution in a number of licencing models to suit all budgets and needs.  This means that you can invest in the use pf Power BI without a huge initial outlay and without fear that you may out-grow the software.
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Topics: business intelligence

How to approach your Business Intelligence project

By Paul Smullen on May 04, 2018


How to approach your Business Intelligence project

If you are reading this then you most likely have some interest in creating or improving your business intelligence solution for your business - or your client's business. We are somewhat biased as a company in believing that any business with even moderate levels of data is missing out on a competitive edge by not employing some level of business intelligence technology. The internet is awash with all the reasons why this is true. This article is to set the scene for the fundamental thought processes on selecting and securing the data that should be brought into a business intelligence solution.

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Topics: Business Analytics, business intelligence, power bi

Why you Should Consider Outsourcing your Business Intelligence Program

By Paul Smullen on November 29, 2017

Everyone is talking about business intelligence (BI). It's a hot topic regardless of your industry and so it should be. Having an effective business intelligence platform can be a valuable asset to your organisation and help you leverage your own data to improve your bottom line. Sounds great right!

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Topics: business intelligence

How to Better Showcase Profit and Growth to Stakeholders of Your Gaming Company

By Paul Smullen on November 21, 2017

Showcasing profit and growth can be a challenge for a gaming company. Merging various sets of information and trying to showcase it in a way stakeholders can understand can be time consuming, expensive and stressful.

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Topics: Business Analytics, business intelligence, Gaming

How Business Intelligence can help you understand your business

By Paul Smullen on November 01, 2017


It can be hard to spot new trends and developments and then assess the impact these may have on your business. This has led to many companies embracing new ways to collect, monitor, store and utilise the data that is available to them in their business. Every single part of your business can generate useful data, stock ordering, sales, leads, margins, waste, logistics, staff and many more.

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Topics: business intelligence, ddaas

Free whitepaper: Business Intelligence 101 - how to improve the way you collect and analyse data.

By Paul Smullen on September 28, 2017



Every business uses data - it's something you can't help collecting as soon as you interact with people. However, because of technological advances, the amount of data that's becoming available is growing exponentially.

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Topics: business intelligence

How to Automate Your Business Intelligence Reporting Software & System

By Paul Smullen on July 20, 2017


You must have heard about business intelligence (BI) and the role it can play in  business? Maybe you’ve talked about it with others in the industry? Perhaps it’s left you wondering whether you should be looking at business intelligence software and how it could help you make more informed decisions …


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Topics: business intelligence

Data behind Property Prices in the UK

By Paul Smullen on September 20, 2016

Property Prices in the UK – how does this impact your business?

With the events unfolding around Brexit, a key indicator of the resilience of the UK economy will be the residential property market.  The number of property sale transactions across the country and the property prices in the UK are a great heartbeat of the economy.

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Topics: Business Intelligence for SMEs, Business News, Property Prices, SME, Big Data, business intelligence

Big Data is not just for Big Companies

By Paul Smullen on August 16, 2016

Big Data and Business Intelligence is no longer the preserve of large multi-nationals.  Advances in technology and the emergence of cloud service providers mean that Small and Medium sized Enterprises can avail of the same arsenal of tools that have historically been out of reach due to the cost of implementation.

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Topics: Big Data, business intelligence, Business Intelligence for SMEs, SME

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We help companies from all sectors improve their return on their marketing investment, by showing them where their money is best spent, how to better segment their audience and decide who they should target with their promotional efforts.


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