Showcasing profit and growth can be a challenge for a gaming company. Merging various sets of information and trying to showcase it in a way stakeholders can understand can be time consuming, expensive and stressful.
You may not be aware of it but your business is already sitting on a wealth of highly useful information. Many companies simply overlook this info as they don't realise it's there or don't know how to access it. A recent comment from the head of the Irish revenue service was that "we don't know what we know". This is a powerful statement and sums up exactly what is going on in most medium and large organisations when it comes to business analytics.
Topics: Business Analytics