Passing the 'So What?' test.

By Paul Smullen on July 02, 2018

An associate of mine recently asked me how we pass the 'So What?' test.  With all the hype and buzzwords out there around data and AI, we really try to keep it simple.  This short video helps answer the question....



Know more about your business and customers - every day.  Focus on 3 things - Acquisition, Retention and Churn. 


Buy the talking doorbell next month!

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Written by Paul Smullen

Ddaas help business grow using their own data.

We help companies from all sectors improve their return on their marketing investment, by showing them where their money is best spent, how to better segment their audience and decide who they should target with their promotional efforts.


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